Signature System

The last phase of our Signature System is called Continuous Improvement. This is essential to growing your building company, reducing your ad costs, increasing your numbers of leads and the quality of your leads. In this video, I break down how and why you will use continuous improvement across all of your digital marketing activities….

When it comes to social media marketing for new home builders – the best channel right now is Facebook. Facebook includes the Facebook platform as well as Instagram and Messenger. It’s a powerful platform and a large amount of your potential customers will be on these platforms every day. In the video I cover the…

How can you take advantage of search engine advertising with search engines like Google and Bing as a new home builder? Every new home builder should be using Google Ads to win new business as it’s a highly used search engine when potential customers are searching for a home builder. With your Google Ads there…

Everything you do with your advertising and marketing as a home builder is focused on one result; Getting a face to face meeting with a potential customer. This is a major component in our signature system. How do you convert website visitors and people that see your advertising into a sales lead. Here’s what you…

As a home builder email marketing should play a key role in communicating with your potential customers. I break down an example of how to use email automation and auto responders as a home builder in this video. If you create an auto-responder you want to build the following;

So what is a lead magnet? A lead magnet is simply something that you will create as a .pdf file and give as a free download for your potential future customers. A great lead magnet that works will;