Everything you do with your advertising and marketing as a home builder is focused on one result; Getting a face to face meeting with a potential customer.
This is a major component in our signature system. How do you convert website visitors and people that see your advertising into a sales lead.
Here’s what you need to do to increase conversions;
- Work on your calls to action and your offers. If 100 people see your offer and no one converts, it’s time to make a better/different offer!
- Work on your sales calls and follow up strategy. Write a scripted template for each point of contact.
- Pay attention to the patterns you see with your ads, website visitors and sales calls. Patterns will show you what is working and what isn’t and what needs to be improved.
See the video below for more info;
