How to Use EDM (Email Marketing) as a Home Builder
26/03/2019 by Steve Fitz
As a home builder email marketing should play a key role in communicating with your potential customers. I break down an example of how to…
Attracting Clients using Lead Magnets as a New Home Builder
19/03/2019 by Steve Fitz
So what is a lead magnet? A lead magnet is simply something that you will create as a .pdf file and give as a free…
Crafting Offers to Attract Clients as a Home Builder
12/03/2019 by Steve Fitz
Today we look at Free and Paid offers so you can attract and convert potential clients into customers. I break down these two offer types…
How Home Builders Develop a Brand Story to Stand Out
05/03/2019 by Steve Fitz
Connecting with your clients BEFORE they even speak to you for the first time is a key way of building affinity and getting them to…
Identifying your Ideal Clients as a Home Builder
28/02/2019 by Steve Fitz
Imagine a 38 year old man visits your website looking to build a 2 storey home on a block he recently bought. Now imagine he…
Following Up Sales Leads as a Home Builder
11/02/2019 by Steve Fitz
How do you follow up sales leads as a home builder? This has to be one of the most common discussion points for me with…
