How Many More Jobs Will You Lose Before You Admit You Need a Marketing Plan?
No plan. No direction. Just you and your marketing team throwing darts in the dark while competitors walk away with your clients.
We wish we could be more polite…
But let’s not sugarcoat it. If you don’t have a builders marketing plan, you’re not running a business… you’re rolling dice. And every roll costs you money, jobs, and time you’ll never get back.
And it’s not just you. Your current agency is guessing too. They’re “managing” campaigns they don’t understand, burning your budget on half-baked ads and cookie-cutter ideas. You know it. They know it. And your competitors love it because while you’re stuck guessing, they’re walking off with jobs that should have been yours.
Picture this: A couple sits down to choose their builder. They’ve seen your ad… but they’ve also seen your competitor’s polished offer. Guess who wins their trust? The one with a real plan.
It doesn’t have to stay this way…
The builders winning jobs right now aren’t always the cheapest, and they’re not even always the best. They’re the ones with a clear plan. A plan that tells them exactly who they’re targeting, what makes them different, how to position themselves, and how to keep quality leads flowing month after month.
With the right marketing plan in place, you stop guessing. You stop wasting money on campaigns that don’t work. You stop watching competitors eat your lunch. Instead, you know exactly what to do next, where to focus, and how to attract the clients who value your work and pay you what you’re worth.
What You Get
When you work with us, you don’t get some flimsy “strategy document” for the shelf. You get a working marketing plan. Design for your home building company to win more work.
- A Point of Difference That Makes You the Obvious Choice
We’ll rip apart your current positioning and rebuild it so prospects can’t confuse you with the 20 other builders they’re talking to. - A Clear Profile of Your Ideal Clients
No more tyre-kickers. You’ll know exactly who to target, how they buy, and how to make them choose you. - A Smarter Design Portfolio
We’ll show you which homes to feature and which new designs to add for maximum impact. Your portfolio becomes your strongest weapon. - A Full Breakdown of Your Competitors
See exactly why they’re winning contracts you should have landed — and how to take them down. - A 12-Month Action Roadmap
Month by month, campaign by campaign, you’ll know exactly what to do and when. - Campaigns You Can Launch Immediately
Walk away with actions that start generating better leads tomorrow.
Not just another marketing plan
Why This builders marketing plan Is Different
Most “marketing plans” are written for generic businesses… cafés, gyms, accountants. New home building companies are different. You’re not selling $6 coffees. You’re selling someone’s dream home.
That long decision cycle, combined with your design portfolio and the stakes of every contract, means builders need a completely different type of marketing plan.
That’s what we create. A plan that:
- Fits with your design range and showcases the work that actually attracts buyers.
- Generates consistent, quality leads, not one-hit-wonder campaigns.
- Accounts for the long sales cycle. Keeping you in front of prospects until they’re ready to build.
Generic plans don’t work for builders. This one is unique to you.
rEADY TO
gROW
Home Builders wanting to grow by taking control of their sales pipeline.
Brand
Positioning
Discover opportunities in a competitive market to capture market share by developing your brand voice.
Strategic Foundation
Your company needs more than just ads alone. Build from the right foundation with a client-winning design portfolio.
Marketing Blueprint
The step by step, month by month blueprint to implement your marketing plan for maximum effect.
Transform your building company
What Life Looks Like With the Right marketing Plan
Instead of staring at a blank calendar, you’ve got a clear 12-month roadmap.
Instead of chasing tyre-kickers, you’re attracting serious buyers who already see you as the right builder.
Instead of second-guessing your design portfolio, you know exactly which designs to spotlight and which new ones to add for maximum impact.
Instead of sleepless nights over where the next job will come from, you’ve got a steady flow of quality enquiries, week after week.
Instead of watching competitors steal contracts, you’re the one winning. Not because you’re the cheapest, but because you’re positioned as the obvious choice.
That’s what a builder-specific marketing plan gives you: Clarity. Control. Confidence. Contracts.
What Happens If You Don’t
Do nothing and you already know the result: Wasted money, wasted time, and another competitor cashing cheques that could have been going into your bank account.
Every week without a plan is another week of wasted dollars, wasted time, and wasted opportunities.
- More tyre-kickers instead of serious buyers.
- More contracts handed to your competitors.
- More money wasted on marketing that doesn’t work.
And the longer you wait, the harder it becomes to catch up. If you don’t draw the line now, six months from today you’ll be poorer, more frustrated, and even further behind.
Don’t hand another job to your competitor.
Here’s What You’ll Walk Away With
- Your clear point of difference.
- No More Tyre-Kickers. Only Serious Buyers Who Want to Build.
- A smarter design portfolio.
- A competitor breakdown that exposes their weak spots.
- A 12-month action roadmap.
- Actions you can roll out tomorrow morning.
Why You Can’t Afford to Wait
Competitors are sharpening their positioning and stealing buyers right now. Every month you delay, you’re falling further behind.
The cost of waiting is always greater than the cost of acting.
Every job you lose while you wait goes to a competitor.
What’s Included
Everything your company needs to grow to the next level;
don’t hesitate
How many more jobs are you willing to lose before you admit you need a marketing plan?
Keep guessing and you’ll keep bleeding jobs. Or take control and walk away with a plan that finally gives you clarity, direction, and the power to win.
What Happens If You delay
Every week without a plan is another week of wasted dollars, wasted time, and wasted opportunities.
- More tyre-kickers instead of serious buyers.
- More contracts handed to your competitors.
- More money wasted on marketing that doesn’t work.
And the longer you wait, the harder it becomes to catch up. If you don’t draw the line now, six months from today you’ll be poorer, more frustrated, and even further behind.
Don’t hand another job to a competitor.
Builders who’ve worked with us
Are you ready to speak to us?
This isn’t a fluffy marketing plan. We hate that crap.
It’s a custom-built deep dive… designed for serious building companies who want to win.
If you’re ready to reposition your company, outperform your competitors and sign better clients, then we should talk.
Get Your Marketing Plan
This isn’t theory. It’s a working plan you can use immediately. If it’s not the most clarity you’ve ever had around your marketing, you’ll know in the first 90 minutes.
